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You are not Prepared – Dr Maurice Duffy

8th June 2020 @ 10:00 am - 1:00 pm

Date: Monday 8th June

Time: 10am – 1pm

Location: Microsoft Teams

Deadline for applications: Wednesday 3rd June to [email protected].

Download the application form.


The objective of this section is to outline the critical need for a New Mindset for New Times. Consumer and employee ‘Thinking and Behaviour’ will rapidly adapt to a “New Normal” based upon a range of individual and contextual characteristics. Our Physical, Social and Behavioural environments will become more fluid and blurred. We will have to operate in vacuums without fixed or solid patterns. We cannot extent the past into the future and navigate the world in the way that was normal pre Covid-19.


At the end of this session participants will be able to:

Identify behaviours thinking and actions associated with a growth mind set

Apply strategies to promote a growth mind set

Deploy the 5M’s for change which are Mental reflection, Mental Redirection, Mental Immersion, Mental Visualisation, and the Think/Feel/Play Mind set

MindU Capability-A Greater understanding of what personal mind set is for the ‘New Normal’

Duffy Mind set- The predictable irrationality of Duffy’s Bar Problem.

Reciprocity Mind set – will give you external sense to help refine your personal mind set

Pattern Minds – The Puzzle of Patterns

Insight Magic -The 5 Voices of the New Business Mind sets

Wow Sales – How to buy so you can sell



This will be delivered as a 3-hour interactive workshop for doctoral students and will include:

Environmental Scanning (45 minutes)

Short break

Business Mindset Impacts (45 minutes)

Short break

Personal Mindset Change (1 hour)


Dr Maurice Duffy – The Mindset coach who helped Steve Smith back to being the best batman in the world. The coach who has helped Olympic Champions to Olympic Gold, round the world Yacht Teams to world breaking records, International Premier League players and many others. Considered one of the very top mind set and motivational coaches operating globally Dr Duffy works with elite performers in Sports, Business Politics and with International Public figures. Dr Duffy has worked as CEO and Senior Vice President at such blue chip organisations HP, Nortel, STC, Manpower, Right, GFI and managed thousands of people in over 23 countries.


8th June 2020
10:00 am - 1:00 pm
Event Category:
NINE DTP - a collaborative partnership funded by the ESRC